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#BestOf2019: Why Category Design is a Marketing Superpower w/ Christopher Lochhead

Jan 2 , 2020

MarketingDesignSuperpowerChristopherLochheadCategoryBestOf2019

In this episode (part 1 of 2) of the #CategoryCreation series, John Rougeux talks to Christopher Lochhead, 3-time Silicon Valley CMO and host of the Legends and Losers Podcast.

No. 2 in our countdown of the Top 20 episodes of 2019.


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