135 views

PNR 25: The Future of News | The Deception of Native Advertising

Oct 1 , 2017

newsfutureadvertisingpnrnativedeception

In this episode, Pulizzi and Rose discuss the new upfronts (newfronts) and why some people are all bent out of shape over native advertising.  The founder of Netscape is betting big on the future of news, while the boys discuss that there are a few new ways to get it paid for. And in the rants and raves, Amazon leverages Twitter to add to your personal shopping cart and we find out that Mr. Rose is not the leading content marketing expert in LA.  This week's #ThisOldMarketing example: NavyforMoms.com.

Up next

news videos from other Channels

news videos from other Channels

future videos from other Channels

future videos from other Channels

Learn how Alpha Voice can help you grow your audience